Etheara’s corporate identity captures the essence of the lounge: a seamless blend of sophistication, art, and the nocturnal atmosphere that defines this exclusive jazz haven in the heart of Paris. Every visual element is carefully designed to convey a unique identity, creating an emotional connection with visitors and drawing them into a world of discreet luxury, creativity, and authenticity.
The typography of Etheara is sleek and modern, with subtle nods to the classic elegance of 1950s jazz. Its flowing, graceful lines mirror the improvisation of a jazz melody, striking a harmonious balance between tradition and innovation—two core elements of the lounge’s experience.
At the heart of Etheara is the owl, a symbol of wisdom, intuition, and sharp vision in the night, perfectly reflecting the introspective and refined nature of jazz. As a nocturnal creature, the owl embodies the intimate, after-dark ambiance of the lounge, where music awakens with the evening and creativity effortlessly flows through every corner.
The typography of Etheara is sleek and modern, with subtle nods to the classic elegance of 1950s jazz. Its flowing, graceful lines mirror the improvisation of a jazz melody, striking a harmonious balance between tradition and innovation—two core elements of the lounge’s experience.
At the heart of Etheara is the owl, a symbol of wisdom, intuition, and sharp vision in the night, perfectly reflecting the introspective and refined nature of jazz. As a nocturnal creature, the owl embodies the intimate, after-dark ambiance of the lounge, where music awakens with the evening and creativity effortlessly flows through every corner.




